Alfa Romeo’s new SUV comes with an NFT for some reason


The Alfa Romeo Tonale. | Image: Alfa Romeo

The Alfa Romeo Tonale SUV is the “first car on the market” to come with an NFT digital certificate, that the Italian automaker says will increase the car’s residual value.

How? Well, that’s not exactly clear, but it involves recording information from the car’s electronic system to the blockchain as proof that a car has been properly serviced when it comes time to sell it.

“With the customer’s consent, the NFT will record vehicle data, generating a certificate that can be used to assure the car has been properly maintained,” Alfa Romeo’s press release says. “On the pre-owned car market, NFT certification represents an additional source of credibility for owners or dealers to count on.”

However, as CNBC notes, the data must be recorded…

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